GDS appoints UK’s DTS product manager

Following the announcement of their partnership with DTS earlier this year, GDS are delighted to announce the addition of Hallam Smith to the team. Joining the company as a Product Manager, Hallam will be working exclusively on promoting the Italian lighting manufacturers products to the UK market.  

With almost a decade of lighting experience behind him, Hallam started out helping with concerts and shows at university, leveraging that into freelance work and eventually a role at Cambridge-based lighting company, Pulsar. Here he worked in product management and technical sales support, while also gaining valuable experience in lighting design and programming installations. 

Familiar with GDS’ reputation as lighting pioneers, Hallam’s knowledge of working across entertainment and architectural spaces made him a perfect fit for the company’s 2019 direction, and he was particularly drawn to the exciting possibilities the DTS products would provide.  

Hallam says, “DTS are already well recognised in Europe and they have some fantastic products. What we want to do is get the word out and to really make DTS products a key part of the lighting industry in the UK. I’m excited to be meeting with lighting designers, architects and hire companies to show them all the incredible products that DTS have to offer.”

DTS new Alchemy 5 LED fresnel light is also up for the Plasa Innovation Award, and as their UK partners, GDS are proud to be showing and demonstrating this product at their Plasa stand this September. 

GDS Head of Sales James Hall has been very impressed with the fresnel light, and DTS’ whole range, saying ‘We have been blown away with the quality of DTS products and have already seen fantastic installations at this year’s Eurovision Song Contest and the Leeds Trinity Shopping Centre in the UK. The innovation at DTS aligns perfectly with our core philosophies to pioneer LED lighting and we look forward to seeing more of these brilliant products being used in our UK theatre and event spaces.’